I am thinking about starting up a web based retail company that sells little trinkets and stuff. I have had a little experience in retail from being a past manager and I also have done quite a few trade shows in the past. I feel like I can make it work if I have the right guidance and do my researches before jumping in to it head first.

My idea is the first thing that I started to research. I wanted to see how many other companies out there sold the same kind of stuff and how they ranked and for what search terms and so on. I also wanted to see their traffic numbers and how long it took them to get there.

Some of that information that I mentioned was hard, if not impossible to find out. But I could get a pretty good idea of it enough that it will definitely be helpful. I am not sure how popular Danny DeMichele is but I found his advice to be pretty sound.

I read a few of Danny DeMichele written blogs and thought it was good stuff. I will follow his advice as well as some others. I will create a game plan similar to a business plan before getting too involved and wrapping up a big investment.

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